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What Is Technical SEO?

What Is Technical SEO?

For those looking for a definition, Technical SEO is a term used to describe improvements (also referred to as optimization) to a target website that are focused on what software (ie. algorithms, spiders, etc) sees when it crawls, indexes, or assigns credibility in determining the “value” of the...

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3 Questions Users Need Answered on Your Home Page

3 Questions Users Need Answered on Your Home Page

Believe it or not, the home page of your website will not only be a visitor’s first impression, but could be the only impression. For most website visitors, the only page they will ever see is going to be the home page. Why is it the only page many users will see? Most business home pages contain...

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Customer Recidivism: Making Customers into Life Long Fans

Customer Recidivism: Making Customers into Life Long Fans

We know, Customer Acquisition is forever in the forefront of your mind. In order to grow, getting new customers to experience your products or service is vital. However, what if we told you that there are other methods to grow your revenue? Would you be willing to suspend disbelief and see how...

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Disadvantages of Software as a Service

Disadvantages of Software as a Service

It is no secret that companies have tough decisions to make when it comes to choosing what software will fit their needs. Software as as Service (SaaS) has become the go-to option for companies of all sizes for good reason; affordability, support, ongoing updates, and hype have all played their...

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Major Benefits of Marketing Automation

Major Benefits of Marketing Automation

For years, marketing automation was reserved for those with big budgets and large corporations, those days are over. Marketing Automation has availed itself to just about every website that is looking to attract new customers, win back lost customers, keep visitors engaged, get reviews, share...

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Recent highlights

Technical Guidance for Non-technical Founders

Being a non-technical founder in the tech world can feel like stepping into a jungle without a map. You’ve got the vision, the business knowledge, and the drive, but when it comes to making technical decisions, things can get misty fast. And while you don’t need to...

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Software Maintenance vs Development: Finding the Sweet Spot

CTOs from early-stage startups often ask us how to balance the drive for new features with the need to maintain and improve the existing product. The truth is you can't afford to choose one path over the other. The real challenge is finding a balance that fits the...

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How to Build a Software Development Team

Building a software development team is like piecing together a complex puzzle where every piece needs to fit just right. Not only do we need to find talented developers; but we also have to bring together a mix of skills and personalities that can turn an idea into...

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