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Developers Who Don’t Need Translation

Developers Who Don’t Need Translation

It’s become one of those default industry assumptions. Like legacy systems or morning standups. The idea that developers can’t (or shouldn’t) be in direct contact with “the business side.” They need someone (usually a product manager or a product owner) to act as a translator. Someone to sit in...

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We Need to Talk About Feature Sunsetting

We Need to Talk About Feature Sunsetting

How many features in your app are secretly doing nothing but still breaking things? If you’re building or managing a digital product, chances are there’s an entire graveyard hiding in your codebase. Features that were launched with excitement, pitched with confidence, maybe even requested by a...

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Internal Tools as a Competitive Advantage

Internal Tools as a Competitive Advantage

Let’s talk about the obsession that’s eating most tech companies alive: customer-facing features. Teams will sprint for weeks to polish a UX/UI animation that delights users for half a second. Entire roadmaps get reshuffled to add a shiny integration someone saw in a competitor’s release notes....

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Why Design-to-Code Often Fails Without a Bridge

Why Design-to-Code Often Fails Without a Bridge

A finished design isn’t a finished product. The trap is that it just looks like one. At some point in most projects, a file gets shared. Figma, Sketch, whatever. There it is: your future app, clean and clickable. Flows make sense. The branding’s on point. Maybe there’s even a prototype. And...

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Tech Stack Audit For Non-technical Founders

Tech Stack Audit For Non-technical Founders

If you’re reading this, it’s probably not because you’re casually curious about your tech stack. It could be, but if you are here, it’s most likely because something’s not adding up. Maybe your team is constantly jumping between five different tools to get one simple task done. Maybe your last...

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Recent highlights

We Need to Talk About Feature Sunsetting

How many features in your app are secretly doing nothing but still breaking things? If you’re building or managing a digital product, chances are there’s an entire graveyard hiding in your codebase. Features that were launched with excitement, pitched with confidence,...

read more

Internal Tools as a Competitive Advantage

Let’s talk about the obsession that’s eating most tech companies alive: customer-facing features. Teams will sprint for weeks to polish a UX/UI animation that delights users for half a second. Entire roadmaps get reshuffled to add a shiny integration someone saw in a...

read more

Why Design-to-Code Often Fails Without a Bridge

A finished design isn’t a finished product. The trap is that it just looks like one. At some point in most projects, a file gets shared. Figma, Sketch, whatever. There it is: your future app, clean and clickable. Flows make sense. The branding’s on point. Maybe...

read more

Tech Stack Audit For Non-technical Founders

If you’re reading this, it’s probably not because you’re casually curious about your tech stack. It could be, but if you are here, it’s most likely because something’s not adding up. Maybe your team is constantly jumping between five different tools to get one simple...

read more

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